Neuroing Blog – Stephen Neuroing's Blog about Web Design & SEO

SEO Tips for Personal Injury Lawyers: Methods To Get More Traffic and Leads

13.03.2015 (12:37 pm) – Filed under: Internet Marketing,SEO

personal injury law firm seoBusiness referrals play a very important role for the career of the attorneys. Thus, if lawyers want to expand their personal injury law firm business, they need to take the help of internet marketing or online marketing.

It is the process by which you can advertise about your law firm on your official website or various blogs and forums over the internet. There are many online lawyer directories where you can successfully post your ads.

You need to do proper SEO (Search Engine Optimization) of your personal injury law firm website to push them to the top of rankings on the search engines. Thus, you can promote your entire law firm practices in various fields like vehicle accidents, personal injuries, etc. The specialization of your law firm can be vividly highlighted on these pages. You can publicize it for yourself as an individual lawyer and also on behalf of your law firm.

What are the benefits of search engine optimization?

Search engines should be used to the fullest extent and can act as the pre-qualifying sources for the authority of your firm. Online marketing through various popular search engines like Google help in more effective SEO for your website.

All the information regarding your personal injury law firm can reach thousands of potential clients in your area of practice over the internet within a very short period of time. Thus, you will get more and more clients within as short while.

Most useful search engine optimization tips for the lawyers

Meta information anatomy

The prefix meta data is used in this field in its own category. The meta information of a website is made of 3 distinct areas:

  • title
  • keywords
  • description.

Keyword seeding or keyword density is one of the most important factors to be considered – but don’t over do it to the point that your site is over-optimized.

The article title is of utmost importance. You need to use the keyword phrases of highest level along with your firm brand name or your own name as an independent practitioner. Do not repeat any word or phrase many times in the article description.

Choosing the meta title

You always need to check your “meta title” which is a very important part of the SEO. You always need to mention your firm name or brand name on the meta title in order to gain more recognition from your potential clients.

Try to be unique

Always try to provide a very unique or uncommon meta title or name. This title can make or break your website rankings on the search engines. For even better search engine rankings, use a different title for each and every page on your website.

Always make sure that it describes the contents of the web page. Each function of your law firm like “About us”, “career”, “services”, “testimonial” are highlighted on your site.

Provide relevant back links

You can provide reference links or back links of other related websites on your own site. The link should be of top quality websites and must reflect the entire subject matter of your web page.

For example you can give the links of the websites of other reputed attorneys or law firms related to your business. It is a major part of an ideal SEO campaign.

If you follow all the above-mentioned tips for SEO of your official website, then you can do a very successful marketing of yourself or your personal injury law firm.

Google is Adding Mobile-friendliness As Ranking Factor

11.03.2015 (3:07 pm) – Filed under: SEO

mobile friendly websiteEvery webmasters keeps a check on Twitter feeds from popular search engines about changing algorithms. When it comes to SEO, updates like Panda, Penguin and Hummingbird are considered extremely important. Most updates come with no or vague warnings. However, Google recently announced that starting April 21, 2015, it will be expanding the use of mobile friendliness to rank websites. This change is going to affect mobile searches in many different languages around the world. It will have a major impact on search results.

Preparing for the Update

For many years, Google has been asking webmasters to prepare for mobile friendliness. Due to the announcement regarding the Mobile Search update, a lot of webmasters have a good reason to take action. In case you can’t decide between choosing a mobile website and responsive design, this post can help you make an informed choice.

Optimizing Your Website with Responsive Design

With time, responsive web design is getting more and more popular for SEO. Most of the website design companies have started using responsive web design so you don’t need a separate mobile website. A responsive web design enhances the overall viewing experience for users. As a result, it can be a major factor in customer interaction and more sales. With a responsive website design, your potential customers will not be annoyed by small text and difficult navigation.

There are many companies on the internet that offer both responsive design and mobile design. Responsive web design is a relatively new concept. Therefore, it’s tools and techniques are still improving and developing. As a result, there is no reason to have a different mobile web design, unless your business needs to market its products & services to mobile users differently.

For instance, restaurants and diners may want to show special offers and deals to their potential customers on the move. On the other hand, they may want to show menus and promotions to those who visit the website from laptops. However, in most cases, a responsive web design will be able to meet all your needs and requirements.

What is the Need for A Responsive Web Design?

First of all, Google’s announcement about mobile friendliness has made responsive design more important. In recent times, smartphones and other mobile devices have been quite prevalent. However, most internet businesses faced major problems in the initial stages. It became very difficult for websites designed for computers and laptops to run on smartphones and other mobile devices. Earlier, many business owners tried to display their websites on small screens as they were. However, these websites had limited or no access on mobile devices.

Eventually, it was becoming more important to display these websites properly on all devices. Some businesses even started building additional pages, while others duplicated their own websites. This was done to capture a major share in the market. However, this created another major problem as businesses were approaching this situation from a wrong direction. Most businesses were trying to create different websites for laptops and mobile devices. As a result, it increased the cost and need for manpower. In time, most businesses realized that they were on the wrong track. This is when responsive web design first came into use.

Going ahead with a responsive web design is a very cost-effective option. Needless to say, you can save a lot of money and resources when you have only one website to maintain. If you don’t use a responsive web design, you will have to create two separate websites for large and small screens. Moreover, users are smart these days. They want complete satisfaction without compromising anything or making too many efforts. They don’t want to use something just because designers preferred it. Experts believe that separate mobile websites usually annoy and frustrate a user.

In fact, some SEO experts (like Hurricane Web Design) also believe that responsive web designs are more search engine friendly. They don’t pass unnecessary links to other domains. Some experts who don’t believe this, still understand that optimizing a single website has many other benefits. It is not wrong to say that responsive designs are the future of website designing. Most of the companies build their websites with this feature. With Google’s announcement, we might be able to see every company on the internet adopt responsive web designs. Therefore, before designing a website for your online business, it is important to consider the significance of responsive web designs when it comes to search engine optimization and your clients.

Test to see if your website is mobile responsive or “mobile-friendly” by watching this video below or on YouTube.

Site design is not a factor for great SEO

13.11.2014 (5:45 pm) – Filed under: SEO,Web Design

Most individuals wrongly assume that an excellent looking web site must rank much better than one that doesn’t look so good when it comes to excellent Search Engine Optimization. The overall appearance of the design of a website has no bearing on how a site will certainly rank. The fact is you need a website that has actually the content optimized properly and, most significantly, links from high authority websites.

This doesn’t imply you should not appreciate how your site looks. If someone check outs your internet site and it looks horrible or does not have a clear call to action, the visitor may simply “bounce” – meanings they hit their back button and go take a look at the next web site on the list.

A bad site for a chiropractic clinic in Los Angeles, CA ranks at the top

ugly web design and great soWe were just recently looking for heading concepts for a chiropractic specialist customer by looking at chiropractic doctor websites from other cities. Finding this website was the incentive for the blog post at the relationship between design and search engine optimization. This website didn’t have any images, no videos, no elegant text or menus, simply black and red text on a white background with a logo at the top (see image to the right).

The majority of search engine optimization relies upon quality back links

The big factor that assists their SEO is the links they have from other authority internet sites within the niche of their company. If you were a brand-new chiropractic practitioner in the Los Angeles area, you ‘d have a really difficult time ranking ahead of this website with the amount and quality of links they have even if you made a sensational website with a lot of material.

Search Engine Optimization and great design will convert visitors into clients

The next time you see an awful looking web site when you search for your competitors and see that they are ranking higher than you despite the fact that you have a lovely internet site, you will certainly know that it’s not about how terrific your site looks. You will understand that it’s everything about how good their Search Engine Optimization is.

In our opinion, this is the main reason why you need an excellent looking web site. You need to drive traffic to your web site with exceptional SEO and you require to have an appealing site that will get site visitors to contact you and convert them into customers.

Coronation Internet Marketing Ltd. is an SEO company in Vancouver, BC. For more information on their services go to their site to find out more.

Thinking of Getting Into Internet Marketing? Consider This

07.11.2014 (1:24 pm) – Filed under: Internet Marketing,Search Engine Optimization,SEO

Starting out in internet marketing is almost always overwhelming to e-business newcomers, even if they are seasoned business professionals or marketing experts. Internet marketing is truly original and quite different from traditional marketing. The complexity is compounded for those who do not have vast experience operating or marketing a business. Whatever the circumstances, many new internet entrepreneurs ponder the idea of hiring an internet marketing expert to get their internet-based business off the ground.

Becoming a Professional Internet Marketer in Alberta

If you are interested in become a professional internet marketing consultant you should analyze your internet marketing skills, identify your strengths and weaknesses, and craft a plan for educating yourself and strengthening your internet marketing skills in areas that are lacking. Developing your expertise in the field of internet marketing prior to offering services as an internet marketing consultant is crucial.

Different people of different profession and stature have view internet marketing in different perspectives. People in one hand consider internet marketing as simply the act of placing banner ads or inbound links on other websites. On the opposite hand, there are many companies claiming that it is the secret to exponentially increasing one’s wealth overnight. Caution should be exercised however, because most of these many companies only try to make you buy some sort of internet marketing program that they proclaim will make you rich by morning.

red deer internet marketers know

Online Marketing a Must for your Red Deer Business

Internet marketing in Red Deer, AB is still essential to any business’s overall marketing strategy. Mentioned before with all the benefits of internet marketing, people still buy magazines, billboards went out to check to see their mail, watch TV, and shopping. No matter how fast-paced and wide internet of communication, people go out together, talking about going to the gym. Thus, while Internet marketing is absolutely valid and important, demising certain value of the cost of traditional marketing any business, many potential customers. Another thing, when we say that internet marketing, it is not only figures we choose to click on ads. The list also includes security, advertising, advertising social networks, groups, discussion boards and many others. Accordingly, the online marketing activities can effect the number of people exposed. However, one disadvantage is that people started to become one of the, and would even read the advertising information advertising or know (even people in the security list), and delete without opening them. When someone on the Internet, they would like to read / write e-mail, chat with friends, read and post / reply comments, play fun games. As a internet marketing goal is to build a top priority for Internet users. Also, try and spam and unsolicited e-mail and advertising, more and more people away from Internet advertising in general, unless they are some specific content. A variety of Internet marketing strategy is free and paid online marketing can make more money. 12-month Internet Millionaire Review – Russell Brunson is a 12-month millionaire fraud?. As the market one of the most controversial books, and now the Internet millionaire’s 12 months still constitute a major buzz everywhere. A great professional internet marketing make money online. Internet marketing can be a lucrative industry, if some big Internet-related skills and knowledge development to do so successfully. Must also identify and develop the necessary strategies to make money online. Pay per click advertising, online advertising and link exchange programs, is marketing, can be used to make the Internet industry to make money online there are some important programs.

The very first thing I have to tell you is that no truly successful Internet marketer is a sham and a fraud. The stereotype of the Internet marketer that sidelines as a ruthless vulture and snake-oil salesman is an image that is, sadly, more commonly adopted than I would like. But let me tell you that being a successful Internet marketer means being successful for the long run – and you cannot be successful in the long run if you start your career as a fraudster. The rewards from fraudulent sales or deceptive marketing strategies are immediate and attractive, but you cannot build a marketing empire with foundations laid on lies and deceptions. An Internet marketer with a name built upon reliable business and customer satisfaction will yield more rewards in the long run than an anonymous ghost who has to change names every now and then lest he/she face criminal charges.

To be a successful internet marketing company affiliate you absolutely have to market your affiliate products and services. You can actually make loads of money as an internet marketing company affiliate, but affiliate marketing is not a get-rich- quick scheme. It is a business opportunity that must be taken seriously and it does require work, some internet marketing knowledge from someone in the industry, and some funding for launching an aggressive internet marketing campaign.

Partners for your Central Alberta Web Ideas

An additional word of advice: Once you have found a potential Internet marketing partner, do your best to make the initial meeting a personal one. Given the global nature of the Internet, a face-to-face meeting may not be possible, but there is always the phone. Your Internet marketing search has taken a lot of work so that now that you have made a choice in an Internet marketing partner you need to give that choice the best chance of responding favorably to you. The more personal the initial contact the better the chance that you will solidify an Internet marketing partner.

What is good and bad SEO? Are there really any ethics?

31.10.2014 (3:08 pm) – Filed under: SEO

black hat seoI frequent lots of Search Engine Optimization and Internet Advertising forums on a day-to-day basis and every so typically there is an argument about the Search Engine Optimization market and ethics. Mix in the fact that most Search Engine Optimization companies keep their methodology and campaign methods secret and we have a scenario where every business is completely various with very different outcomes.

The confusion seems to come from the way that search engines rank websites. Each online search engine has an algorithm which is a complex method of providing a value to a website which will make sure that it is returned in the search results page when a pertinent keyword is typed into a search engine. These algorithms are kept secret by the search engines for apparent reasons. The Search Engine Optimization market is highly concentrated on analyzing these algorithms and utilizing any knowledge acquired to modify and rank internet sites. Ask any 2 SEO’s what they think about to be honest in their pursuit of leading results and you will most likely get 2 very various answers. For this reason, the lack of arrangement on exactly what is honest and what is not.

Where do we begin? Our dedication needs to always start with the customer and our responsibilities to them. An honest business will always demonstrate commitment and respect to their customer. This is real whether they are a Search Engine Optimization expert, a doctor or an accounting professional.

What is the Distinction Between a “Great” Search Engine Optimization Service, and a “Bad” One?

A bad (“blackhat”) SEO online marketer is like a vendor walking down the street offering snake oil. A great Search Engine Optimization marketer is like a pharmacist.

The Advantages of Working with a bad SEO:

Your website could shoot straight to the top, ranking # 1 for your keywords
You might earn a couple of brand-new consumers swiftly and make a quick dollar
The cost is far less than exactly what your friends and competitors are spending for Search Engine Optimization

Educate yourself to compare Blackhat and Whitehat SEO services

Blackhat Search Engine Optimization strategies make use of dishonest ways to enhance a site’s page position. This could show devastating as you would even stop getting the search engine traffic that you utilized to get before starting your Search Engine Optimization campaign.

Whitehat Search Engine Optimization strategies take some time to build the internet site’s ranking but are genuine and have long-term benefits. These methods have implicit or specific approval of many online search engine. They count on including genuine value to the net while promoting your web site. One of the most popular ways of doing this is creating helpful and useful short articles about your items and publishing them on article directories or blogs so that users can access this information.

This is how search engines come up with results

For the many part, search engine computer programs are determining the pages that rank. These programs take signals from 2 major groups – the websites, and external authority signals.

The internet page is the material that you, your visitors and the search engines see when they visit. Browse engines are looking for signals related to the term.

The search engines do not inform us the formulas or algorithms they utilize to determine search rank. They tell us what they believe ideal material is, however you can create the exact content they desire, the very best on the planet, and still not be discovered in the top outcomes.